E Commerce, Thought Leadership
POSSIBLE x CCOM Group
By Pratish Pushkar Director, Digital Analytics As a leading marketing agency based in Miami, CCOM Group had the opportunity of attending the much-anticipated POSSIBLE 2023 conference held in Miami this April. The conference served as a remarkable gathering of marketers and media communities, centering around the advancements in MarTech and the most effective strategies for…
Business, E Commerce, Thought Leadership
Driving eCommerce Success in a Dynamic Digital Landscape
By Miriam Tomassini, Vice President, Client Services & Pratish Pushkar, Director, Analytics eCommerce has become more important than ever. According to Statista figures, more than 238.1 million people in the US aged 14 years and above will research products online this year. A 2022 Raydiant study on US consumer behavior also reports that 56.6% of…
